Crested Butte Ski Resort

Type You Fun. The type of fun that lives in each of us. The kind that makes you dance funny ​in public. The kind that wears tutus on the steeps. Yips yeehaws in the deeps. ​And rides colorful pedal bikes in the snowy streets... ​​
Whatever you're into... All we ask, is that you just do you... And have a little fun doin' it. 

Keep the Be Wild brand platform and infuse it with a little fun.

Speaking like your best adventure buddy.

Untamed, wild, and a little bit out there.

But still gettin’ it done.

Headline Bank

BRAND:​

drop in. wig out.​

it all flies here​

you got this​

go above the beyond​

ready when you are​

HOSPITALITY: ​

HEAD: way better than sleeping in your van ​
SUB: We wouldn't judge. But a good night's sleep makes for a better day skiing. Plus, slopeside hot showers. Book your stay today.  ​

​RENTALS: ​

HEAD: suit up to let loose​

SUB: You're gonna need some gear to tackle these slopes. Our techs will set you up for your best trip yet.  ​

SKI AND RIDE SCHOOL:

HEAD: not your first rodeo   ​

SUB: While you might be yee-hawing down blues, it's always a good idea to hone your skills. Sign up for intermediate to advanced lessons to take your skiing and riding to the next level.​

MULTI-LOB:​

HEAD: don't worry, we've got you​

SUB: Lodging, lessons, rentals... We've got the hookup. Plus, Epic Pass Holders save 20% with Epic Mountain Rewards.

The Team

Copywriter: Haley Haltom
Copywriter: Vince Van Bael
Art Director: Skyler Schlageck
Creative Director: Dillon Snyder

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